British platform OnlyFans, known for its adult content, is in negotiations to sell a minority stake to an American investor, in a deal that values the company at over $3 billion (around £2.2 billion).
According to the Financial Times, the London-based company is in advanced talks to sell less than 20% of its shares to San Francisco-based investment fund Architect Capital. Sources close to the process have confirmed that discussions are real and active.
The opening to an outside investor is seen as an attempt to strengthen the stability of the business, especially after the death of its owner, Leonid Radvinsky, a Ukrainian-American billionaire, who died of cancer last month at the age of 43.
According to sources, the interest in Architect Capital is also related to the firm's experience in the financial sector, an area where OnlyFans aims to expand by offering content creators easier access to banking services — an ongoing problem due to the nature of their activity.
OnlyFans is a highly profitable business that operates with adult content, where creators earn money from users' subscriptions. The platform has a strict age limit of 18 and above.
According to the latest data, the company has about 4.6 million creator accounts, who share revenue with the platform in a ratio of 80 to 20. Meanwhile, there are about 377 million user accounts who purchase content and communicate with their favorite creators.
In the fiscal year ending November 30, 2024, OnlyFans reported revenue of $1.4 billion and pre-tax profit of $684 million, a slight increase from the previous year. Creator payouts totaled $7.2 billion, an increase of nearly 10%.
Radvinsky, before his death, had received over $701 million in dividends in 2024 alone, bringing his total profits from the company to over $1 billion.
Earlier this year, it was reported that OnlyFans was also considering selling a majority stake, while last year there were talks about a deal with a consortium of investors from the US.
If only the sale of a minority stake is realized, control of the company is expected to remain with the family fund that owns the majority of Radvinsky's shares.
The company and the aforementioned investor have not provided official comments on the negotiations. /GazetaExpress/
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